No hard sell. No obligation. Just a straight conversation. Book a call

Chichester, West Sussex | +44 (0) 1243 767 121 | chris@pinksassociates.com

+44 (0) 1243 767 121 | Email us

A quick guide to Pinks

What We Do, in Five Minutes

Pinks Associates is an independent, FCA-authorised finance broker for established UK businesses. We arrange business funding, asset finance, invoice finance and vehicle leasing, with one aim: the right facility now, without weakening your ability to borrow next time.

Scroll through the guide, or jump straight to the area you need.

01 / 07 — Who we are

An Adviser, Not a Rate-Chaser

Most brokers are paid to place a deal. We judge ourselves by what happens after it. Every facility you take on changes what you can borrow next, so we look at the whole picture before a lender sees anything.

  • One adviser across every area. Funding, assets, invoices and vehicles, structured together rather than in isolation.

  • The right lender first time. We approach lenders whose appetite fits your business, so you avoid a trail of searches and declines.

  • Future borrowing power protected. Security, guarantees and covenants are weighed now, not discovered later.

  • Plain English throughout. You will know what you are signing, what it costs and why we recommend it.

02 / 07

Business Funding

Capital to grow, bridge a gap or take an opportunity, sized to what the business can comfortably repay.

  • Unsecured and secured business loans

  • Revolving credit facilities for uneven cash flow

  • Growth funding for expansion, new sites and larger contracts

  • Government-backed lending through the Growth Guarantee Scheme

  • Personal guarantee insurance through our partner, Purbeck

03 / 07

Asset Finance

Equipment, machinery, vehicles and technology funded against the asset itself, so your working capital stays in the business.

  • Hire purchase and finance lease

  • Equipment and plant finance

  • Asset refinance to release cash from assets you already own

  • Repayments matched to the working life of the asset

04 / 07

Invoice Finance

Cash tied up in unpaid invoices, released as you raise them. The facility grows with your turnover, which suits a business that is expanding or waiting too long to be paid.

  • Confidential invoice discounting, so customers pay you as normal

  • Invoice factoring, with credit control included

  • Selective invoice finance for individual invoices or customers

05 / 07

Vehicle Leasing and Salary Sacrifice

Company cars, vans and fleets structured for tax efficiency and cash preservation, plus employee car schemes that give your team a new car through salary sacrifice.

  • Business contract hire and personal leasing

  • Van and commercial vehicle leasing

  • Electric vehicle leasing

  • Salary sacrifice car schemes, set up and managed for you

06 / 07

Specialist Sectors

Some purchases do not fit a standard lending box. We work with the specialist lenders that understand them.

  • Lodge funding for holiday lodge buyers and park operators

  • Finance for holiday parks and leisure businesses

  • Horsebox finance

07 / 07

How We Work

The same four steps, whatever the facility.

01

A conversation

We learn what the money is for, how the business trades and what is already in place. No credit search at this stage.

02

A BRAINS review

We test your case against BRAINS, our six-point lender-readiness framework: Business direction, Reason for funding, Affordability, Individuals, Numbers and Security. Anything that could cause a decline is fixed or explained first.

03

The right lender

We approach the lenders whose appetite fits your case, in a considered order, to protect your credit file.

04

Structure and completion

We negotiate the terms that matter, including security and guarantees, and see the deal through to funds.

Talk It Through

Whether you know exactly what you need or are not yet sure which route fits, a first conversation costs nothing and involves no credit search.

Pinks Associates Limited, T/A Pinks Asset Finance, 4 Kings Avenue, Chichester, West Sussex, PO19 8EA, is an Appointed Representative of Moorgate Finance Ltd T/A MBN®. MBN is a trading style of Moorgate Finance Limited, which is authorised and regulated by the Financial Conduct Authority, FRN 662419. Pinks Associates Limited is an authorised credit broker and not a lender. We will receive commission from lenders. Finance is subject to status and lender criteria. Information correct as at November 2026.

Ready to Talk?

No hard sell. No obligation. Just a straight conversation about what you need and whether we can help.

Most clients walk away from the first call with a clearer picture of their options than they had going in. That is usually worth 20 minutes of anyone’s time.

Speak to Pinks

Pinks Associates Limited - 4 Kings Avenue, Chichester, West Sussex, PO19 8EA is an Appointed Representative of Moorgate Finance Ltd T/A MBN®.

Connect With Us

chris@pinksassociates.com

+44 (0) 1243 767 121

Chichester, West Sussex

Monday to Friday, 9am until 5pm

© 2026 Pinks Associates Limited. All rights reserved.

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Regulatory information

Pinks Associates Limited, T/A Pinks Asset Finance – 4 Kings Avenue, Chichester, West Sussex, PO19 8EA is an Appointed Representative of Moorgate Finance Ltd T/A MBN®.

MBN is a trading style of Moorgate Finance Limited is authorised and regulated by the Financial Conduct Authority, FRN: 662419.

Pinks Associates Limited is an authorised credit broker and not a lender. We work with a Panel of Lenders whose particulars will be supplied upon request to find a potentially suitable arrangement for your consideration. ICO registration C1340458 and you can check via www.ico.org.uk. We will receive commission from lenders. Different lenders pay different amounts depending on different commission models. For transparency we work with the following commission models: fixed fee, fixed rate of commission, percentage of the amount you borrow and rate for risk (this is based on the risk profile of the business). Further details of the commission model, calculation and amount will be disclosed to you throughout your customer journey.

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